Custom Event Data

In addition to automatic tracking, Qualetics API allows you to track custom events from your application enabling you to gather data for specific events.

Examples of such events are -

• A user performing a Login action in your application
• Adding a Product to the cart
• Completing a Purchase
• Adding a Product Review
• Performing a Search for a specific item

Such events can contain valuable data that can aid to understanding your application and also help with additional data collection. See Example Data Events & Objects of how such events can be captured using the entities of Actor, Action, Context and Object.